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MASTERING THE FUNDAMENTALS OF STATE PROTOCOL, ETIQUETTE AND OFFICAL EVENT MANAGEMENT PROCEDURE FOR SENIOR WOMEN EXECUTIVES

COURSE OVERVIEW

The Management training will prepare you to interact confidently
and effectively with very senior individuals, including in
formal and structured situations. It covers the full range of
conventions, rules, customs and expectations that professional
protocol officers and personnel must master in order to work
professionally with VIPs and in high-level business. You will learn the
written and unwritten rules of official protocol and business etiquette,
as well as international cultural norms and variations on how to
deliver corporate events that generate strategic reputational impact.
Issues bothering on event management will be extensively handled
starting from strategy and creative concept to execution. You will
learn practical and professional approaches that will help you to plan,
execute, manage and supervise the smooth delivery of important
events. Special attentions will be given to emerging challenges like
troubleshooting, unexpected problems, handling media, facilitating
proceedings and managing VIPs.

 

Course Objectives:
· Hosting a press conference: introductions, transitions, closing etc.
· Fielding questions
· Troubleshooting and handling difficult situations
· Debriefing and evaluation
Advanced Event Management
This module covers event management from the perspective of senior PR professionals
tasked with overseeing a major event.
· Event strategy: role in business strategy and communication strategy
· Ensuring events add value and deliver return on investment (ROI)
· Drafting an event strategy: a 10-pillar framework
· Planning and risk assessment
· Defining an event’s brand identity
· Securing VIP speakers and attendees
· Project management for strategic events
· On the day: directing high profile events
· Managing event teams
· Event troubleshooting and crisis management

The course fee of N80,000 (Eighty Thousand Naira only) covers:
* Tuition
* Personality Assessment
* Course materials
* Writing materials and Workshop bag
* Daily buffet, lunch and double tea-breaks
* Electronic Documentation and online network access
* Executive Certificate

Participants should pay in through the account below:
Account Name: Win Institute for Gender Studies
Bank: Fidelity
Account Number: (Naira) 4011017872

Note:
To participate, the course fee MUST be paid to the account detailed above at
least three weeks before the programme.

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